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Root Brand Illustrations

Root Illustration Toolkit

 

Root Insurance was overhauling their brand as well as their product across all platforms. I was brought on to supply their design team with a toolbox of 3d illustrations that they could pull from and utilize for their app and marketing material. This allowed them a cohesive style across all of their teams and unified their approach. Other assets created were app awards, Lotti animations and custom marketing materials.

Creative Direction - Kevin Rapp

Design/Animation - Chris Schoenman